I moved from Germany to Antwerp to pursue my studies in Innovation & Entrepreneurship at the Antwerp Management School. During my time at university, I met two Belgians who shared my passion for entrepreneurship and sustainability. Together we developed the concept of BRAUZZ., a sustainable cleaning brand whose products are plastic free and do not compromise on price, convenience or performance.
We worked out a business plan which convinced the investors of pitchdrive to fund our idea. This enabled us to start working on BRAUZZ. full-time once we graduated in 2020.
As fresh graduates we were not ready for the rollercoaster ahead and faced the usual challenges that come with launching a business, from product development to market entry, plus the difficulties at the time with COVID. But as they say, the best startups are born out of a crisis. So we overcame the initial hurdles and scaled our startup. 5 years later we are the leader in the category of innovative, sustainable household products and are eager to keep growing to maximize our positive impact on the environment.